Why it matters
Content without IA, moderation, and measurable delivery is a text dump. You pay for a portal that brings traffic, keeps readers, and gives the editorial team control. Without it, bounce rates climb, rankings slip, and the team drowns in manual work.
How we work
We start with information architecture and content templates: types, sections, cards, SEO fields. Then CMS, roles, and the public site. Archive migration runs as a separate track so it doesn’t block launch. Scope and timeline are locked after we review content volume and editorial requirements.